To mark the celebration of the 561 years since the first documentary attestation of Bucharest, the Bucharest Municipality, through Creart, organizes the special project ”Bucharest – One Heart. One Story.”, which will reach the most important areas of the Capital, emphasizing the art’s capacity both to traverse various environments and social contexts, as well as to celebrate the city through unity, messages, colors and beauty.
This project brings together: Urban Art Exhibition in Motion: personalized trams with graffiti (September 20 – December 10); iMapp Bucharest 2020 Online Festival (September 16-19); Video projections on the façades of 3 buildings located in the heart of the city – the National Theater „I.L. Caragiale”, InterContinental Hotel and the University of Bucharest (September 20).
1. iMapp Bucharest 2020 Online Festival (September 16 – 19)
iMapp Bucharest, organized every year during the event “Bucharest Days” – on the occasion of the city’s celebration, has won many fans in the Capital, in the country and around the world. This year, the festival will take place in a special format, which takes into account the need for physical distance and the safety of citizens: thus, one of the most important 3D video mapping events in the world, an international competition organized annually by the Bucharest Municipality, through Creart, which in 2019 became Winners League, will take place online this year.
One of the most recent memorable stories from “Bucharest Days” will be told using modern means of communication, addressing both local, national and international audiences, who show a major interest in this event and in this emerging art form – video mapping.
The iMapp Bucharest 2020 Online Festival will follow two complementary lines:
- iMapp Talks (September 16-18)
For three days, between September 16 and 18, the most important voices in the international world of video mapping will gather in webinars and conferences with directors of the most famous light festivals in the world, international artists, organizers and specialists in video projection, respectively over 20 speakers in 6 live and recorded sessions, moderated by Vlad Craioveanu. iMapp Talks will take place daily, from Wednesday to Friday, between 10:30 and 11:30 and from 12:00 to 13:00 (Bucharest time).
These online mini-events are dedicated to the general public and to the field of visual arts. The streaming will be available to those interested on the iMapp Bucharest online channels.
- Online retrospective of the iMapp Bucharest Festival (Saturday, September 19)
iMapp Bucharest Online Festival will culminate with a retrospective of all editions (from I to VI), including the best works projected over the years in this international video mapping competition, respectively those of the winners of the Jury Award and the Public’s Choice Award of each year. iMapp Bucharest 2020 will be a 100% virtual edition and will take place on Saturday, September 19, at 20:00 (Bucharest time). During the live streaming, the public will be able to choose their favorite by voting online.
2. Video projections on the façades of 3 buildings located in the heart of the city – University Square (Sunday, September 20)
In order to offer to the public, in safe conditions, an unique show, with a strong message – “Bucharest – One Heart. One Story.” – and also to generate an echo this year locally, nationally and internationally, given the current situation, video projections will take place on the façades of three buildings in University Square, important landmarks in the history of the city: the National Theater “I.L. Caragiale”, InterContinental Hotel and the University of Bucharest. The projections will be without sound, and the artistic content will be in a loop, so that we can avoid congestion.
These projections will animate the center of the Capital on Sunday, September 20, on the Bucharest Day, between 20:30 and 23:00. Three of the most important teams of video artists in Romania will create video content on the theme “Bucharest – One Heart. One Story. ”. Different animations will run on each building, which will be synchronized to create a perfect show.
The project „Bucharest – One Heart. One Story. ” has its core in the solidarity campaign “One World. One Heart.”, initiated by the International Video Mapping Festival iMapp Bucharest, organized by Bucharest Municipality, through Creart, through which a message of solidarity and hope was sent – that echoed worldwide, in the context of the COVID-19 pand